JanSport Outdoor Products

The Beginning

 

In 1967, three friends were living in Washington: Skip, an outdoor enthusiast; Murray, an engineer; and Jan, an accomplished seamstress.

So, when Murray won a design award from the Alcoa Company for creating the first adjustable aluminum backpack frame, a bit of karma began to take flight. Murray asked his girlfriend, Jan, to create a backpack pattern for his new aluminum frame, and promised her that if it was a success he’d name the company after her. It was, he did, and the JanSport® Brand came to life.

DRY BAGS / PADDLE SPORT GEAR

RF WELDED SEAMS

DUFFLES, MADE IN THE U.S.A

BRANDING

MERCHANDISING, GRAPHIC DESIGN, PRODUCT / LIFESTYLE PHOTOGRAPHY, CATALOG LAYOUT, BRANDING, CAD CREATION

MARKETING

FIXTURE DESIGN, MERCHANDISING

FOOTWEAR DESIGN

HAND DRAWN LINE ART: RENDERED IN SKETCHBOOK PRO

OUTDOOR LIFESTYLE / SANDAL/ SPORT

CROCS SNOWBOARD BOOT CONCEPT

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